Hookly
Built for performance teams

Turn winning ads into fresh video variants
in minutes

UGC means customer-style videos that feel like a real person made them.

Hookly gives brands, paid-media teams, and agencies one simple workflow: save a reference ad, extract the structure, adapt it to your product, generate a vertical video, and schedule it without starting from a blank canvas.

Start free
AI
AI
AI
AI
AI
20+ AI Avatars

Powering marketing across Apps and Websites

Herdly
Reachly
StartBox
Matey
Evently

5 min

From competitor ad to your own video

20+

AI avatars ready to use

7

Languages with native audio & lip-sync

4

Platforms to schedule & post

Sound familiar?

Customer-style video ads are broken for most people.

3 weeks later…
Customer-style videos work. I just don't have 3 weeks and $1,500 to produce one video. By the time it's done, the trend is already over.

You've seen the data — customer-style videos outperform polished ads. But between sourcing creators, briefing them, waiting for revisions, and editing, the window closes before you ship anything.

The Time-Pressed Marketer
01 / 06

How It Works

From competitor ad / winning ad to your video in three steps.

Save ad…
STEP 01

Save Winning Ads

Save proven ads from TikTok, Instagram & Meta Ad Library with our browser extension. Bookmark what works.

01
02
03
Generating scenes…
STEP 02

AI Generates Your Video

AI extracts scenes, adapts the script for your product, and generates a customer-style video in minutes.

Mon
Tue
Wed
Thu
Fri
Scheduling posts…
STEP 03

Schedule & Post

Schedule posts to TikTok, Instagram, YouTube & Facebook with one click. Go live in minutes.

Background Paths
Background Paths

Built for Every Marketer

Whether you're a solo founder or running a full agency, Hookly fits your workflow.

Direct-to-consumer brands (DTC)

Upload your product, pick an AI avatar, and create customer-style video ads in minutes. No crew. No shooting. No editing.

Upload your product photos, pick an AI avatar, and generate video ads in minutes. No crew, no shooting, no editing.

SkincareFashionFood & BeverageHealth & Wellness

Marketing Agencies

Deliver client videos in hours, not weeks

Adapt proven winning ad scripts, adapt them for each client's product, and generate multiple variations — fast.

E-commerce clientsSaaS brandsLocal businessesApp launches

Solo Founders

Test multiple ad variations fast, no production budget needed.

Generate multiple video variations quickly to discover what hooks best. Go from idea to published ad in one sitting.

Side projectsIndie SaaSDropshippingDigital products

For Teams & Agencies

Built for Teams & Agencies

Manage clients, control quality, scale your creative operations.

Organize by Client

Assign videos, ads, and products to specific clients. Switch context instantly. Perfect for agencies managing multiple brands.

Acme CorpActive
Bloom Skincare
TechStart

Review Before Publish

Submit work for client or manager approval. Add feedback, approve or reject — nothing goes live without sign-off.

Product Video — Acme Corp
→

Integrate & Track Everything

REST API for custom integrations. Audit log tracks every action across your organization. Built for teams that need visibility.

$ curl -X POST
https://api.hookly.io/v1/videos
-H 'Authorization: Bearer hk_live_...'
-d '{"product_id": "prod_8x"}'
video.created
[email protected]2 min ago

Scale your creative ops with the Agency plan.

View Plans

Everything You Need to Create Winning Ads

From ad discovery to published video — all in one platform.

Browser Extension

Save winning ads directly from TikTok, Instagram & Meta Ad Library with one click. Save winning ads in one click, build your inspiration library without leaving the feed.

Extension UI

AI Script Extraction

AI analyzes any competitor video and extracts scenes + script automatically. Adapted for your product in seconds.

Script Diff View

Saved Ads Library

All the winning ads you've saved in one place. Revisit your saved ads anytime, filter by platform, and launch a new ad from any saved inspiration in one click.

Saved Ads

Your Product Hub

Add your products once — name, description, images, and URL. Hookly references them every time you generate a new ad so you never start from scratch.

User Product

Avatar Gallery

20+ diverse AI avatars ready to star in your ads. Pick one that fits your brand voice, product category, and target audience. New avatars added regularly so your content never looks the same twice.

Avatar Grid

Multi-Language

Generate ads in 7 languages with native audio and lip-sync. Reach global audiences without extra production cost.

Language Selector

Caption Style

Choose whether to add captions to your ad and pick a style — TikTok, Hormozi, or MrBeast. Word-by-word highlights keep viewers hooked till the end.

Caption Style Picker

Multi-Platform Scheduling

Schedule posts to TikTok, Instagram, YouTube & Facebook directly from Hookly.

Scheduling Calendar

Why Hookly

Here's how Hookly is different

Most customer-style video tools give you a blank canvas and ask you to figure it out. Hookly gives you a proven playbook — built from ads that are already winning.

HOOKLYFrom $29/mo

You start with what's already winning.

One complete workflow — from finding winning ads to posting your own in minutes.

01

Browse Meta Ad Library, TikTok & Instagram — save any ad you like with one click.

02

AI extracts the script, scenes, and structure from that proven ad automatically.

03

Script adapts to your product. Pick your avatar. Everything is ready before you click generate.

04

Generate your video ad in one click — AI avatar, voiceover, captions, and all scenes rendered automatically.

05

Schedule and post directly to your channels — pick the date, time, and platform, then let Hookly handle the rest.

Others start from zero.

Arcads.aiPopular video ad generator
No ad discovery or intelligence layer
No script extraction from references
Write your script from scratch every time
Creatify.aiTemplate-based video generator
Pick a template, fill in blanks
No competitor ad insight
No browser extension
MakeUGC.aiBasic video creator
Manual scripting — no automation
No ad analysis or reference system
No built-in scheduling

Other tools make videos. Hookly makes winning ads.

Testimonials

Recommended by Marketers

Thought leaders, agencies, and D2C brands trust Hookly to produce winning video ads at scale.

  • Hookly cut our video ad production from 2 weeks to 2 days. The AI script extraction is scary accurate — it nails the hook every time.

    Avatar of Alex Cooper
    Alex CooperFounder @ Adcrate

  • We used to spend $3k per video on production. Now we produce 10 variations for a fraction of the cost and our ROAS went up 3x.

    Avatar of Greg Isenberg
    Greg IsenbergCEO @ Late Checkout

  • The browser extension alone is worth it. I save winning ads from TikTok and have a full video remake in under 10 minutes.

    Avatar of Sam Piliero
    Sam PilieroCEO @ The Moonlighters
10xMore ad output per week
90%Less production time
3x
Higher ROAS
(Return on Ad Spend)
potential
ZeroCamera or crew needed

Simple, Transparent Pricing

Start free. Upgrade when you're ready. Cancel anytime.

Free

Preview only

$0/month
  • Full dashboard access (view only)
  • Browser extension
  • Save reference ads
  • Demo script extraction
Try Free
Recommended

Starter

For solo entrepreneurs

$29/month
  • 1000 credits/month
  • 10 scheduled posts/month
  • Browser extension
  • AI script extraction + adaptation
  • Download video
  • No watermark
  • 20 avatars
Get Started

Pro

For growing brands

$79/month
  • 3000 credits/month
  • 40 scheduled posts/month
  • Browser extension
  • AI script extraction + adaptation
  • Download video
  • No watermark
  • 20 avatars + Custom Avatar
Get Started

Agency

For marketing agencies

$199/month
  • 8000 credits/month
  • 100 scheduled posts/month
  • Browser extension
  • AI script extraction + adaptation
  • Download video
  • No watermark
  • 20 avatars + Custom Avatar
  • Client management
  • Approval workflow
  • Client reports
Get Started

Business

For established brands

$499/month
  • 20000 credits/month
  • 250 scheduled posts/month
  • Browser extension
  • AI script extraction + adaptation
  • Download video
  • No watermark
  • 20 avatars + Custom Avatar
  • Client management
  • Approval workflow
  • Client reports
  • Public API access (1000 req/hr)
  • Audit log
Get Started
Payments secured by Dodo Payments

Frequently Asked Questions

Everything you need to know before getting started.

No. Hookly uses AI avatars to star in your ads. Just pick one from the gallery of 20+ diverse avatars, and the AI handles the rest — no camera, no crew, no shooting required.
Yes. You can upload your own product photos. Hookly generates product visuals that show the item being held or worn by the avatar, making the ad look natural and authentic.
Install the Hookly browser extension, then save any ad you see on TikTok, Instagram, or Meta Ad Library with one click. Hookly's AI extracts the ad structure, scenes, and script — then adapts it for your product automatically.
You can schedule and publish directly to TikTok, Instagram, YouTube, and Facebook from inside Hookly. No need to manually download and re-upload.
Hookly supports 7 languages with native audio and lip-sync. Your avatar will speak naturally in the target language — not just subtitles.
The Free plan is view-only (no video generation). The Starter plan and above include full video generation with no watermark.
Yes. All plans are billed monthly and you can cancel at any time. You keep access until the end of your billing period.
Hookly plans include monthly credits. Video generation uses credits based on the estimated output length, while script extraction, adaptation, captions, and standard processing are bundled into your plan. Before you generate, Hookly shows exactly how many credits will be used.
Saving reference ads, extracting scenes and scripts, adapting the script for your product, and standard caption setup are bundled into your plan. The main paid action is video generation, and scheduling is included up to your plan's monthly posting allowance.
If you run out of monthly credits or scheduling allowance, Hookly will ask you to upgrade before starting another paid action. This keeps billing predictable and makes the generation cost clear before you commit.
Hookly focuses on authentic short-form ad output that looks natural for social media viewing. We do not promise polished studio-style output as part of the pricing message.
Hookly is strictly for professional advertising content. Sexually explicit, pornographic, or NSFW content is not allowed — this includes nudity, sexual acts, or sexually suggestive material in uploaded avatars, product images, reference ads, or generated prompts. All videos are automatically screened by our content moderation system, and violating content will be rejected. Repeated violations may result in permanent account termination. See our Terms of Service for the full acceptable use policy.
Direct-to-consumer brands (DTC)
Marketing Agencies
Solo Founders
E-commerce Sellers
SaaS Startups
Content Creators

Ready to Create Winning Ads?

Go from competitor ad to published video in minutes — no shooting, no editing, no production team needed.

GET STARTED FREE
SEE PRICING
  • No credit card required
  • Free plan available
  • Cancel anytime
  • No watermark on paid plans